#14 Technorati : Tagging = Blog Marketing & Better Search Results

I searched Technorati using the keyword "Learning 2.0" and got very different results when I used the limiters of posts, tags, and Blog Directory. Also if you put the phrase in quotes you seem to get more accurate results.

I got 27,452 results from Learning 2.0 (no quotes) in blog posts.
I got 1,282 results using "Learning 2.0" in blog posts.
I got 51 posts tagged Learning 2.0 (no quotes) in tags.
I got 59 posts tagged "Learning 2.0" in tags.
I got 10 blogs about Learning 2.0 (no quotes) sorted by authority in blog directory.
I got 10 blogs about "Learning 2.0" sorted by authority in blog directory.

I'm assuming that "authority" means that someone tagged their blog with Learning 2.0. The tags list seemed to bring up the most matches for the Learning 2.0 project. I enjoyed the Advanced Search screen because it described what was being searched much better.

It was no surprise to me that the most popular blogs were on the topics of technology and news and top videos were hosted on YouTube. I was surprised to see Gregory Maguire's Wicked: The Life and Times of the Wicked Witch of the West and Carol Rose's Giants, Monsters, and Dragons: An Encyclopedia of Folklore, Legend, and Myth in the Popular Books listing. I know that Wicked inspired a Broadway musical. It's nice to see that fantasy and folklore are so popular.

I don't have to worry about adding HTML code to my blog posts because since Blogger Beta incorporates labels (called categories in other blogging software) and publishes to a RSS/Atom feed Technorati will automatically read them as my tags for my blog in Technorati. Sweet! So I went back and added labels to all of my posts and created a section in my sidebar for my label categories. All of my blog posts have the label PLCMCL2. I have both "Learning 2.0" and "PLCMCL2" in my watchlist. I "claimed" my blog in an earlier post on RSS Feed Search Tools.

Technorati Tag: PLCMCL2